Red Bull has laid off around 50 people in recent weeks and named a new CMO in Ken Turner, reports Patrick Coffee.
The employees affected were mostly in its culture marketing teams that oversaw projects tying the energy drink brand to hip-hop music and breakdancing culture.
The shakeup follows the firings of North America CEO Stefan Kozak and CMO Amy Taylor after leaks of an employee letter urging more support for Black Lives Matter and a racially offensive slide from a company meeting.
It's not just brand promotions — creators make money off their online success in a number of ways, report Amanda Perelli, Sydney Bradley, and Dan Whateley.
From ads on videos to selling merchandise, and earning revenue through affiliate marketing, creators have several potential revenue streams across platforms like YouTube, Instagram, and TikTok.
Molson Coors is making Topo Chico its third hard seltzer launch of 2020 under a deal with Coca-Cola, reports Alex Bitter.
Topo Chico's "really strong following," stemming from its origins as a brand popular in Texas and Mexico, will help it grow across the US, Molson Coors CMO Michelle St. Jacques told Business Insider.
Beverage companies have piled onto hard seltzer, and St. Jacques said that the company's strategy, which includes expanding into the category, "still holds true despite the pandemic."
Craigslist is one of the top 20 websites in the US, and generates over $1 billion in revenue. The site's been around since 1999, and now serves 700 cities in 70 countries. Here are 11 surprising facts about one of the most well-known sites on the internet. Visit Business Insider's homepage for more stories. Craigslist is not just one of the largest websites on the internet. It also dates back to the web's earliest days, having gotten its start in 1999, when founder Craig Newmark turned his email newsletter featuring local events in the San Francisco Bay Area into a website. Craigslist now serves 700 cities spread across 70 countries — all with a site that eschews modern design in favor of a mostly text-based layout that is largely unchanged since the early 2000s. Here are 11 facts that you might not know about Craigslist, the classified ad marketplace with an archaic site design. SEE ALSO: The 9 biggest scams to avoid when buying a car on Craigslist DON...
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Amazon Prime Now is Amazon's free two-hour delivery service available in 50 cities around the world. It offers staples, groceries, and seasonal merchandise delivered from hubs near in the centers of major metropolises. I tested it earlier this year and found it was a bit more expensive than I expected and not as quick as I had hoped. However, I used the service again recently while sick, and I now understand the value of the service when homebound or just too busy to go shopping. Amazon Prime Now is a service that promises a lot. Free delivery in two hours for a wide variety of seasonal goods, food staples, and every-day items sounds too good to be true. And when I tried it earlier this year, I wasn't completely sold on it. It took too long, was too expensive for such small orders when factoring in a tip, and I thought wasn't worth it. But then I decided to give Prime Now another shot — and now I see what the big deal is. While sick with a cold and stuck at home...
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